Amazon Key Opens the Door to In-home Deliveries

Amazon Key Opens the Door to In-home Deliveries

When a delivery person comes to your place with a package, they will scan the bar code on your package to verify it. The courier then gets a prompt on their app, swipes the screen, and voilà, your door unlocks. Technically, yes, this does mean handing access to your home to a large organization, but to be fair none of those are ever hacked. From a package security standpoint, being able to have deliveries left inside is very attractive.

Delivering a product straight into customer's homes is breaking new ground in the world of logistics, but similar concepts have been established for customers' cars, with Swedish automotive manufacturer Volvo unveiling an in-car delivery service in May a year ago. It also signals Amazon's ambitions in the growing market for home security devices, where Alphabet Inc's Nest Labs competes. Amazon has a solution to that vexing problem called Amazon Key. You will also need a smart lock and a cloud-enabled camera.

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Amazon Key is a new service for Prime members that lets you get packages delivered into your home without you being there. Or, more insidiously, if there was a security issue with your smart lock, allowing anyone access into your home. While it's probably not for everyone, Amazon has tried to make the process feel as secure as possible, with notifications sent the morning of delivery, just before, and right after, along with the ability to watch the delivery happening live or view a video clip of it later. The camera automatically starts recording when a motion is detected and uploads that video to AWS (Amazon Web Services) cloud.

But you can also grant permanent/one-time/recurring access to friends and family, through the app or SMS. Today it's taking the obvious next step and introducing a service that will allow Amazon couriers to open your front door and put your package safely inside your home. Whether it is through free two-day shipping, same-day shipping, or the use of lockers in stores and buildings, there are many ways Prime customers can receive their orders. Eventually, Amazon Key will expand to include other in-home services, such as house cleaning, pet sitters, etc. Once that's complete, the door unlocks and the Cloud Cam starts recording.

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With its new Amazon Key service, Amazon is selling a future where you'll never have to leave work again to wait for a package. "While it is quite impossible for retailers to compete with Amazon on this level, they can still capitalize on making sure their convenience and personalization strategies are on par". Even though they are given instructions to just slip the package inside the door, the fact that basically, a stranger can have access to your house is uncomfortable.

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